DJI, the drone and camera technology giant, has made a bold entry into the electric bike market with its Avinox drive system, combining high torque, compact design, and smart integration. Since its debut in July 2024, the Avinox motor has rapidly gained traction among premium eMTB brands, offering a power-to-weight ratio and responsiveness that challenges industry leaders like Bosch and Shimano. Here’s a look at the bikes leading the charge with DJI’s groundbreaking technology.
1. Forbidden Druid E emtb: High-Pivot Powerhouse
The Canadian brand Forbidden has launched its first eMTB lineup, the Druid E, in two variants: LitE and CorE, both powered by the Avinox motor.
Performance:
- LitE: 150/140 mm travel (front/rear), 600 Wh battery, 20.8 kg weight.
- CorE: 160/150 mm travel, 800 Wh battery, 22.6 kg weight.
- Both models feature a high-pivot suspension design for smooth bump absorption and mullet wheel setup (29" front, 27.5" rear) for agility
Unique Design:
- Vertical shock placement for improved dropper post clearance.
- Proportional geometry with shorter reach and taller stack for balanced handling.
Price: Starts at €8,699 (LitE) and €8,999 (CorE).
2. UNNO Mith Pro emtb: The Lightweight Enduro Beast
Spanish boutique brand UNNO has integrated the Avinox motor into its Mith Pro, blending raw power with minimalist design.
Key Features:
- Travel: 170 mm front / 160 mm rear, optimized for enduro and downhill.
- Weight: Just 21.5 kg (with 800 Wh battery), making it one of the lightest full-power eMTBs.
- Design: Slim carbon frame hides the battery seamlessly; integrated OLED touchscreen for real-time data1415.
Innovations:
- Increased seatpost insertion depth (up to 210 mm dropper in size S3).
- Stepless Clutch System for instant power transfer and silent operation.
Price: €11,995 (Pro Build), €9,995 (Race Build).
3. Megamo Reason emtb: Trail and Down-Country Versatility
Spanish brand Megamo offers the Reason series in 12 configurations, including carbon and aluminum frames.
Options:
- Standard Reason: 160 mm travel, 800 Wh battery (up to 157 km range).
- Reason Air: Lightweight 140 mm travel version, starting at 17.9 kg (600 Wh battery).
Design: Ultra-slim downtube hides the Avinox motor, mimicking a traditional MTB profile.
Price: From €4,999 (aluminum) to €11,999 (carbon flagship).
Other Brands Using Avinox
In addition to Forbidden and Unno, the following brands have also adopted the Avinox motor system:
- Velduro: they clarify it's the first electric gravel driven by Dji
- Paprika 53: Launched the 25 GT electric gravel bike powered by Avinox motor.
- Teewing: it is a Chinese company. According to @darran starr (from Facebook), you can get them in the US.
- Smartmotion: not coming yet.
The growing list of brands integrating Avinox motors signals its rapid adoption in the global e-bike market. More innovative products are likely to be introduced in the future.
DJI’s Avinox is more than a motor—it’s a catalyst for innovation in eMTB design. By partnering with niche brands, DJI is pushing boundaries in weight reduction, power delivery, and smart connectivity. As more riders demand bikes that "disappear" on trails, the Avinox-powered lineup offers a compelling glimpse into the future of electric mountain biking (as well as the Egravel lines).